disruptive technology with teva vs keen
My old pair of Teva sandals has been with me for some 7-8 years. But like any product, it has reached its end of life, with the soles so smooth I thought it is time to decommission it. (those who drive should know how dangerous "botak" tyres are). I bought a new pair of Teva recently during one store's promotion.Actually before this, I have been using the Keen Newport H2 hybrid shoes since beginning last year. I really like them a lot, and the Teva became backup. But just last week something unfortunate happened: the sole came off during one rainy day. Now I'm back to Teva.
Let me look at the Keen as a disruptive technology, something I learned during Engineering Product Development.

The Teva satisfies the user's latent need for a pair of sandals, but the Keen provides customer delights with its rubber toe, which I like VERY VERY much. If someone kicks my toe, the one who screams pain will definitely not be me. Now back with the Teva my toes look and feel very vulnerable, especially on crowded public transport. However a pair of footwear with soles coming off doesn't sound very delighting. Anyway nowadays Teva is also coming up with covered-toe sandals. Will rubber toes take over the outdoor sandals market?
Just hoping the contact glue works like magic so that I can wear back my hybrid.
















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